Interview with Joel Block, CPA, CSP about how the system is rigged and how association executives can “rig the rules” to serve the organization. From making points like “Don’t let attorneys kill your deals” and “Use a CPA but don’t expect magic.” Joel recommends to association executives to “sell to the pain” and realize “how badly members need the association.” Contact Joel at http://bullseyecap.com/ or email@example.com.
- Ed Rigsbee’s Raw & Unedited with Richard Melancon: Reopening Businesses - June 4, 2020
- Ed Rigsbee’s Raw & Unedited with Dwight Holcomb: Lean Membership Marketing - September 12, 2019
- Ed Rigsbee’s Raw & Unedited with Tim Jackson: 100% Member Market Penetration - August 28, 2019