Membership retention consulting

Membership growth consulting

You Need Membership Growth Help. Who Are You Going to Call? It Sure isn’t Ghostbusters. No, it’s Ed Rigsbee, CAE, CSP & Author of “The ROI of Membership”

The ROI of membership as perceived by members

Prove the ROI of Membership in actual dollar numbers

You might be thinking, “But our association/society has a limited budget and we can’t afford a high-priced consultant.” That’s about to change!

For issues like:

  • Renewing members and increasing your member retention percentage
  • Explaining return on investment for membership dues
  • Your organization does a bunch of great stuff for members but you do not know how to communicate the value
  • Developing a convincing member value proposition
  • Ed Rigsbee Workshop Facilitator

    Ed Rigsbee Keynote Speaker

    For a small association developing a compelling features of membership package that delivers real benefit

  • Convincing members of the long-term value of accrediation
  • Membership marketing…attracting prospective members beyond your database and social media reach
  • Better understanding and mitigating various generational preferences while, all the time developing programs that serve each or all generations
  • Members with seasonal work intensity that neglect to use all the features of membership that they should to help them grow their business
  • Redeveloping momentum after crisis, organizational change, and societal events
  • Get all the staff to understand that “membership is everybody’s business” in getting interdepartmental cooperation for delivering the maximum member experience
  • Competition for member attention
  • Membership decrease caused by industry consolidation
  • And much more…

How Does It Work?

This is simple! Text Ed for a phone appointment. Then have a telephone consulting session. Easy!

You get (mobile) telephone access to Ed Rigsbee whenever you need it via text appointment. This program is for the individual and not the organization meaning you get access, not others in your organization. Multiple persons per organization may register for this service. This service is available only in intervals of one year (twelve months).

Thomas PapasI found working with Ed an enlightening experience. His skill set, process, analysis, transfer to reality are all spot on. He is a true consultant. That being said, he comes in with no preconditions or conceptions about your organization. He finds the good, bad and ugly of the organization and calls it out, in a very professional way. I valued this as the E.D., either confirming my thoughts or, in some cases, changing them for the better. There are no “sacred cows” in Ed’s economy, which I appreciate very much. He objectively observes your operation, evaluates its current effectiveness and gives you concrete plans on how to improve it. That is the good news…….Ed is very good at his profession. The bad news is that organizations must be ready to entertain his “view”, at least as a possibility or the entire exercise will fall flat. As in the movie, A Few Good Men (during the exchange between Tom Cruise and Jack Nicholson…..”I want the truth” to which Jack retorted…..”you can’t handle the truth”). Ed will give you the truth, as he sees it, from working with dysfunctional associations for many years. And, given an honest effort to evaluate his recommendations, his “truth” most always works out. But if you are not ready to have someone leave no stone, and I mean NO STONE untouched, it would be in your best interest to look elsewhere for a “make you feel good about what you are already doing” type consultant. I am sure there are many out there. However, Ed is not one of them. If you are doing something well, he will congratulate you and add his opinion on how it might become better. However, if there is something truly wrong (which usually is the reason you hire an outside consultant in the first place), then he will point it out, tell you why its wrong and tell you how to fix it. Period.

The best I can say is that he may not make many friends in your organization, but he will make a difference for the positive. Before hiring him, be sure that is what you want. To hire him for any other reason than to look at your organization (at least the broken parts) and work toward a solution, without reference to its political fall out, will result in a positive and productive engagement. To do so for any other reason may prove somewhat “uncomfortable” for those who dislike productive and progressive change.

Thanks Ed, for your counsel, leadership and solid principles on which an organization truly wanting to improve itself, can flourish.

Best, Tom

Thomas Papas, Executive Director at Western States Roofing Contractor Association